Coastal Current Electric
Prime · 85NewElectrical Bathurst, NB 506-555-1350 info@coastalcurrent.ca (placeholder)
“Busy crew, calls to voicemail mid-job — an AI front desk plugs the leak without hiring.”
Opportunities (what we fix)
Website looks dated (~2016) — erodes trust on arrival.
Not mobile-friendly. Page speed 39/100.
Visitors land with no obvious next step.
No booking and no contact form — every lead must call.
No after-hours capture — night & weekend inquiries vanish.
4.4★ over 22 reviews, no owner responses.
High risk — field teams can't answer mid-job.
Why they'll buy
Electrical: avg job ~$600 CAD.
~7 on the team — manual scheduling & follow-up to automate.
One recovered job can pay for months of service.
12+ yrs in business — established and investing.
Pain points
The story you tell on the call
- 1High missed-call risk — calls during jobs go to voicemail, and the next call is a competitor.
- 2No web contact path at all — every lead has to phone in during business hours.
- 3Site isn't mobile-friendly — and most local searches happen on a phone.
- 4Website looks dated (last refreshed ~2016) and quietly costs them trust.
- 5No after-hours capture — evening and weekend inquiries simply go unanswered.
- 6Slow site (39/100) — visitors bounce before it loads.
Outreach
Pain-grounded, ready to send
Subject: Quick idea for Coastal Current Electric
Hi there, I'd guess Coastal Current Electric is busy enough that a lot of calls go to voicemail when the crew's already on a job. At ADV+MVMT we build a system that handles your site, follow-up and reviews so more of your demand actually converts for electrical businesses around Bathurst. For a shop your size, recovering even one extra job a month would more than cover it. Worth a quick 10-minute call to see if it's a fit? I'm happy to walk you through exactly what I'd change — no pressure. — Arthur — ADV+MVMT ADV+MVMT · adv-mvmt.com
Audits
Snapshot now — connect a provider for live reports
Status
Recommended package
Local Growth System
RecommendedThe full engine: site, AI assistant, reviews and follow-up.
$1,200/mo
- Website + AI assistant
- Review capture + reputation
- Google Business Profile tune-up
- Follow-up automation
At ~$1,200/mo against ~$600 per job, the Local Growth System only needs ~2 extra jobs/mo to break even — easily reached once capture, reviews and follow-up are live.
Next best action
Open with missed calls
Hook on voicemail-during-jobs, then pitch the AI front-desk demo.